The challenge
Selling gemstones from Sri Lanka to buyers in the USA depends on trust. Customers cannot hold the stone, so the website has to show it clearly, tell its story and make buying and asking questions easy.
What we built
A gemstone store for Ocean Investments that sells Sri Lankan stones, mainly to customers in the USA, and offers gemstone services alongside the shop.
- A product catalogue organised into collections, with strong imagery.
- Customer accounts, wishlist and cart.
- An education section that helps buyers understand what they are buying.
- A WhatsApp button for quick questions.
Why it matters
A well-presented store lets a Sri Lankan gem business reach international buyers directly, without relying on middlemen.
